Next-Gen Metrics for Analyzing Customer Behavior

Are your insights telling you the whole story? Common measurement approaches rely solely on internal data or overly-simplified metrics that fail to capture the full picture. In...

On-Demand Webinar: Redefining Customer Loyalty

In this webinar, we analyze how customer loyalty has changed in industries like retail, restaurants, travel and hospitality. How should brands think about structuring loyalty...

On-Demand Webinar: The Latest 'Return to Work' Insights

The effects of COVID on employees are still being seen 2 years after lockdowns first began. In this webinar, we revisited research on the employee experience. This analysis...

Demo video: The Retail Customer Experience Benchmark

Customer experience metrics help you understand the way your own customers experience your brand. But when you add benchmarking data on your competitor’s customer experience, your...

Demo video: Sense360 Surveys

In today’s rapidly changing world, market researchers are operating at a whole new level by tapping into specific moments in the customer journey.

Video: Improving retail browser-to-buyer conversion rates

In our recent study on The Apparel Shopper Journey, we surveyed 1500 shoppers immediately after they visited stores or websites for 72 retail chains - even shoppers who didn't end...

On-Demand Webinar: The Apparel Shopper Journey

Retail shopper journeys have become increasingly complex – especially when it comes to Apparel. The shopper’s decision-making process often occurs online, while the actual...

Consumer behavior shifts towards "new normal" vs. "old normal" in 2021

In a year that brought forth major events like vaccine rollouts, COVID-19 variants, and economic strains of inflation and labor shortages, there have been several major shifts in...

How consumer perception of COVID-19 has changed throughout 2021

We've been surveying American consumers with a weekly perceptions pulse since the beginning of the pandemic. Regarding COVID-19, they've grown increasingly optimistic in some...

Restaurant Recovery Deconstructed: Daypart Performance

Restaurants have faced more than their fair share of challenges recently. The industry is recovering, but not uniformly across regions, brands, or categories.

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